Responsibilities

•    Reported to CEO
•    Profit & Loss responsibility    
•    Developed budgets/forecasts
•    Managed 14 sales staff who sold to SMEs
•    Managed 8 staff whose function was to ensure customer satisfaction, improve activity and decrease churn (2 sales, 2 account managers, 4 customer service representatives)
•    Responsible for over 2000 members
•    Developed and executed customer segmentation and marketing plan using data mining and analysis
•    Developed monthly newsletter, marketing campaigns (email, print and telephone)
•    Developed online Members area
•    Configured CRM system for sales process and reporting
•    Hired and trained staff

Achievements

•    Lowered churn by 15%
•    Increased average revenue per sale (yield) by 75% in 3 months
•    Increase revenue by 10% from previous quarter
•    Initiated and executed email newsletter and a number of successful marketing campaigns
•    Re-engineered the customer service function removing the call centre operations of 15 staff and replacing it with internet support requiring only 2 full time staff, with minimal disruption to business

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Are you interested in the work I have done for other companies?
•    Sensis (e-business strategy, product development)
•    Inmatrix (product dev., project management)
•    Icewrx (you name it)
•    Eclipse (e-business, e-marketing strategy)
•    Price Waterhouse Coopers (tax & business consultant)

Or, perhaps you are interested in the type of work I do:
•    Product Development
•    Sales and Business Development
•    E-business, E-marketing and Internet strategy
•    Marketing
•    Business Analysis
•    Project Management

Or, perhaps you just want to contact me to see how I may be able to help your business?